Why Merino wool?
Nothing matches the comfort, performance and versatility of merino. While synthetics have been the traditional fabric of undies, basics and activewear, Merino wool outperforms when it comes to anything that makes you sweat. Plus, it feels amazing at home, in that marathon meeting, Iron Man, or on your daily commute.
Lighter than air
This ain't your grandma's wool. We use a high-blend if not 100% merino. Merino is naturally finer, with smaller fibers that breathe, wick moisture and are softer than cashmere. The fine knit holds microscopic cortices of air, helping regulate temperature and providing silky-soft comfort.
better business
Fair production, recyclable packaging: Our cut and sew partners in The People's Republic of China share our commitment to better business practices, and reducing plastic waste. Certified by the Business Social Compliance Initiative (BSCI), they uphold rigorous labor standards, ensuring worker health and safety.